diff --git a/Source/Editor/Scripting/ScriptType.cs b/Source/Editor/Scripting/ScriptType.cs
index 6d9db8ad6..ec3775b95 100644
--- a/Source/Editor/Scripting/ScriptType.cs
+++ b/Source/Editor/Scripting/ScriptType.cs
@@ -2,6 +2,7 @@
 
 using System;
 using System.Collections.Generic;
+using System.ComponentModel;
 using System.Linq;
 using System.Reflection;
 using System.Runtime.CompilerServices;
@@ -671,6 +672,18 @@ namespace FlaxEditor.Scripting
         /// <param name="value">The new member value.</param>
         public void SetValue(object obj, object value)
         {
+            // Perform automatic conversion if type supports it
+            var type = ValueType.Type;
+            var valueType = value?.GetType();
+            if (valueType != null && type != null && valueType != type)
+            {
+                var converter = TypeDescriptor.GetConverter(type);
+                if (converter.CanConvertTo(type))
+                    value = converter.ConvertTo(value, type);
+                else if (converter.CanConvertFrom(valueType))
+                    value = converter.ConvertFrom(null, null, value);
+            }
+
             if (_managed is PropertyInfo propertyInfo)
                 propertyInfo.SetValue(obj, value);
             else if (_managed is FieldInfo fieldInfo)
diff --git a/Source/Engine/Content/JsonAssetReference.cs b/Source/Engine/Content/JsonAssetReference.cs
index 59cf55cc1..86ad9a087 100644
--- a/Source/Engine/Content/JsonAssetReference.cs
+++ b/Source/Engine/Content/JsonAssetReference.cs
@@ -1,6 +1,10 @@
 // Copyright (c) 2012-2024 Wojciech Figat. All rights reserved.
 
 using System;
+#if FLAX_EDITOR
+using System.ComponentModel;
+using System.Globalization;
+#endif
 using System.Runtime.CompilerServices;
 
 namespace FlaxEngine
@@ -11,6 +15,7 @@ namespace FlaxEngine
     /// <typeparam name="T">Type of the asset instance type.</typeparam>
 #if FLAX_EDITOR
     [CustomEditor(typeof(FlaxEditor.CustomEditors.Editors.AssetRefEditor))]
+    [TypeConverter(typeof(TypeConverters.JsonAssetReferenceConverter))]
 #endif
     [Newtonsoft.Json.JsonConverter(typeof(Json.JsonAssetReferenceConverter))]
     public struct JsonAssetReference<T> : IComparable, IComparable<JsonAssetReference<T>>, IEquatable<JsonAssetReference<T>>
@@ -141,3 +146,33 @@ namespace FlaxEngine
         }
     }
 }
+
+#if FLAX_EDITOR
+namespace FlaxEngine.TypeConverters
+{
+    internal class JsonAssetReferenceConverter : TypeConverter
+    {
+        /// <inheritdoc />
+        public override object ConvertTo(ITypeDescriptorContext context, CultureInfo culture, object value, Type destinationType)
+        {
+            if (value is string valueStr)
+            {
+                var result = Activator.CreateInstance(destinationType);
+                Json.JsonSerializer.ParseID(valueStr, out var id);
+                var asset = Content.LoadAsync<JsonAsset>(id);
+                destinationType.GetField("Asset").SetValue(result, asset);
+                return result;
+            }
+            return base.ConvertTo(context, culture, value, destinationType);
+        }
+
+        /// <inheritdoc />
+        public override bool CanConvertTo(ITypeDescriptorContext context, Type destinationType)
+        {
+            if (destinationType.Name.StartsWith("JsonAssetReference", StringComparison.Ordinal))
+                return true;
+            return base.CanConvertTo(context, destinationType);
+        }
+    }
+}
+#endif
diff --git a/Source/Engine/Serialization/JsonConverters.cs b/Source/Engine/Serialization/JsonConverters.cs
index 5be6a6a53..04a20fdb4 100644
--- a/Source/Engine/Serialization/JsonConverters.cs
+++ b/Source/Engine/Serialization/JsonConverters.cs
@@ -479,7 +479,7 @@ namespace FlaxEngine.Json
         /// <inheritdoc />
         public override bool CanConvert(Type objectType)
         {
-            return objectType.Name.StartsWith("JsonAssetReference");
+            return objectType.Name.StartsWith("JsonAssetReference", StringComparison.Ordinal);
         }
     }